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He is the same age as Yu Wenfei. He is only 20 years old this year. He has been in the society for several years. Although he has never been alone, he has learned something from excellent peers like Yu Wenfei and Zhou Mengyi. .
This time Yu Wenfei drove the duck to the shelves and directly "assigned" him to Pengcheng to take charge of such a large company. It would be a lie to say that he was not nervous.
It can be said that since arriving in Pengcheng, Wang Jinbao has never slept soundly. He opened his eyes and closed his eyes, thinking about what to do in the future of Moya!
Thousands of workers in the factory are still able to start work thanks to an OEM order received by Vice President Wang, but what happens after the order is completed?
If the OEM business is still accepted, then the company can maintain itself, what if it fails to receive it?
So, still think of a long-term solution.
…………
After spending a day in Huaqiangbei, the two of them went to basically inspect all the mobile phone markets carefully. As night fell, the two of them boarded the bus back to the company, and each of them carried two large plastic bags full of There are all kinds of domestic mobile phones.
The next day, Wang Jinbao brought Wang Chengsheng over.
As soon as he entered the office, Wang Chengsheng was taken aback, because everything else had been removed from Wang Jinbao's desk, and all kinds of mobile phones were placed on the entire desk!
"Hey, Mr. Wang, what are you doing?" Wang Chengsheng asked with a smile.
"Old Wang, please take a look. These are some domestic mobile phones I bought in Huaqiangbei yesterday. I don't know much about technology. Tell me, why are their mobile phones so cheap? It's quite high-end." Wang Jinbao asked puzzled.
As soon as he heard that he bought it from Huaqiangbei, Wang Chengsheng didn't need to look at it. He casually picked up a mobile phone on the table, "The mobile phone over there is cheap for a reason. I'll use this mobile phone as an example. Well, it looks like a large screen, full color, eight speakers, and a built-in camera have all the necessary functions. The configuration sounds better than Nokia and Samsung’s mobile phones that sell for three or four thousand. However, this can only fool people who don’t understand ah."
As he spoke, he skillfully opened the back cover of the phone and pulled out the battery, "Here, the wholesale price of this kind of battery is only 20 yuan, and it can be a few yuan cheaper if the quantity is large. And Nokia Samsung, including our Moya, uses If you buy a large quantity of batteries, you need 45 yuan! The price difference for one battery alone is 20 yuan.”
He found a screwdriver and unscrewed a few screws on the back of the phone, exposing the circuit board and components inside, and continued to explain: "See, MediaTek's modular chip is fully integrated! Except for the screen, speakers, The camera, battery, and the outer shell and internal parts are all provided by MediaTek. This thing is very cheap, and it only costs less than 200 yuan. As for the full-color screen, can its full-color be compared with Samsung’s?”
As he spoke, he took out his mobile phone from his pocket. It was Samsung's T408, a flip phone with a large color screen just launched by Samsung.
Wang Chengsheng installed the battery of the domestic mobile phone, turned on the screen, and compared it with his own Samsung mobile phone. Without his explanation, Wang Jinbao also saw the huge gap between the two.
Samsung's screen has bright and clear colors, while the so-called full-color screens of domestic mobile phones are blurry...
"The purchase price of this domestic screen is no more than 150 yuan, and the Samsung one costs seven or eight hundred. You can see the difference. As for the speakers and cameras, they are all the same routine, and they are all inferior products. These things are also Just fool people who don't understand mobile phones." Wang Chengsheng laughed.
Wang Jinbao nodded thoughtfully, fiddled with the mobile phones on the table, and suddenly raised his head after a while and said, "Old Wang, what do you think if we also make such mobile phones?"
Wang Chengsheng was stunned for a moment, and subconsciously asked: "Do you want to make a counterfeit machine?"
"No! It's not a counterfeit phone, but a relatively cheap branded phone! I've also thought about it these days. The reason why the cost of the Moya phone is so high is that we have to develop various parts of the phone, even the circuit board. It is designed and developed by ourselves. Look at these counterfeit phones and directly purchase chips from MediaTek, which saves the most expensive research and development costs. As for screens, cameras, batteries, etc., we can purchase better quality ones. With our own assembly process, the quality of the mobile phones produced will definitely be much better than these counterfeit phones! But the cost price will not be much higher, because we purchase in large quantities. The retail price is similar to that of counterfeit phones, and the quality is a lot ahead. Cut! Such a mobile phone, do you think it will sell well!"
As Wang Jinbao said, his eyes became brighter and brighter. He felt that he had found the right path for the development of Moya mobile phone!
Wang Chengsheng looked at him in surprise, judging from his experience, this is indeed a feasible path.
but……
Moya was originally going to build a high-end brand, so is it going to be a low-end machine in the future? The profit is not high.
So he reminded aloud: "President Wang, I want to tell you that even if such a mobile phone sells well, the profit of a mobile phone is estimated to be 200 yuan. Our previous Moya, the profit of a mobile phone But as high as more than 1000!"
Wang Jinbao smiled. He has been working in a supermarket for several years.From Jiale Supermarket, Wang Jinbao learned a truth, that is, if you want to have a prosperous business, you must have good quality and low price!
The cheaper the thing, if the quality can be guaranteed at the same time, it will definitely sell better than the higher price!
Similarly, as long as the sales increase, it doesn’t matter if the profit is thinner. Even if a mobile phone only earns 100 yuan, what if it can sell 100 million units?
Isn't the profit equal to [-] million!
Be bolder, if you sell 500 million units, or even... 1000 million units!
Of course, Wang Jinbao is not worried even if he can't sell that much, because at least Moya Company can survive and be responsible for its own profits and losses!
He also lived up to his cousin's great trust and did not bring down the company.
Chapter 598 The Legend Reappears
Listening carefully to Wang Jinbao's thoughts on the phone, Yu Wenfei smiled.
He really didn't expect that his cousin was really spiritual and could think of such a way.
Originally, he sent Wang Jinbao there because he really wanted to exercise. No matter what, Moya Mobile Phone Company has several production lines and a factory. Even if it only relies on OEM orders, it will not really collapse.
He really didn't plan to spend much time on this company, just keep it stocked so it doesn't go bankrupt, and when he really starts making mobile phones in the future, this place can be used as a production base.There are skilled workers, its own park and factory building, and experienced managers, and it is also very convenient for expansion.
However, Wang Jinbao is obviously not reconciled to only being an OEM, and somehow thought of making low-end brand mobile phones.
This idea coincided with Yu Wenfei's suggestion to Dad Mo back then.
Obviously, this plan has a lot of room for manipulation. If it is really done well, it may not be able to become a representative brand of "cost-effective" mobile phones like Xiaomi, which appeared only a few years later.
"It's a good plan, Jin Bao, you've used your brain." Yu Wenfei praised.
Wang Jinbao was a little embarrassed, his cousin rarely praised others, it seemed to be the first time he heard him praise himself...
"By the way, do you still want to use the Moya mobile phone brand?" Yu Wenfei asked again. Since it is a brand mobile phone, the brand name is more important. Moya has had problems and has a "black history". Remind Wang Jinbao.
"I don't need that name anymore. Since we are going to be a low-end brand, well, let's say it is a copycat phone, which is more convenient. Now that we have made a copycat phone, then we have to make a legend in the copycat phone! Therefore, I want to make the company The brand has been changed to Legend!" Wang Jinbao said vigorously.
He didn't know that Yu Wenfei on the other side of the phone was already dumbfounded.
Legendary phone?
He is too familiar with this brand, this... should have been a mobile phone brand that appeared more than ten years later, and he created it all by himself.
Why, is it about to appear in the hands of my cousin Wang Jinbao now?
And... Can Wang Jinbao make this brand as high as he does?
After not hearing Yu Wenfei's voice for a long while, Wang Jinbao asked curiously, "What's the matter, Mr. Fei, isn't that a good name?"
Only then did Yu Wenfei come back to his senses, "Huh? Ah, it's pretty good, that's okay, let's call it Legend! But since we use this name, we must work hard and try to make a legend of a domestic mobile phone. !"
Although he thought Yu Wenfei's words were weird, Wang Jinbao didn't think too much about it, as long as his cousin agreed with his idea, it meant it was feasible.
…………
After hanging up the phone, Yu Wenfei was slightly absent-minded. Is the legendary mobile phone really going to appear?
He shook his head and smiled wryly, fate is really wonderful, and he still hasn't bypassed this brand in this life.
Originally, in his plan, he didn’t intend to make low-end mobile phones, because after nearly 30 years of long development of mobile phones, Yu Wenfei knew that although low-end brands can be prosperous for a while, the road will only become narrower and narrower. !Because the profits of low-end mobile phones are too low to support their own research and development, let alone the development of the entire upstream and downstream industry chain.
With the competition in the mobile phone market becoming more and more exciting, the living environment of those low-end brands without their own core technology is getting worse and worse. Not only are they controlled by others in terms of core components, but also because the low-end image of the brand is deeply rooted in the hearts of the people, they want to transform into high-end are not recognized by consumers.
Later, all the manufacturers are attacking the high-end, and they all want to make high-end phones. What are they trying to figure out? Aren’t they just envious of Apple’s profits?
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